About us

Our Story

Black Fish Clothing was started in 2016 by owners Mat and Susie. A couple of ski/snowboard enthusiasts who have made Whistler their home since 2012. 

They started out making and selling their own private label clothing and after many customer requests for clothing with their own custom prints they decided that this was the direction to go in. In May 2016 Black Fish Clothing started and with the continued support from all their customers it has been growing steadily ever since. 

With investments in state of the art machinery for printing and embroidery Black Fish Clothing can produce the highest quality custom clothing and headwear to service Whistler, Squamish, Pemberton and beyond. All our screen printing, DTG printing, embroidery and patch sewing is produced at our Whistler warehouse. 

Black Fish Clothing is a family run business with the next generation already learning the ropes. It might be a few years before they are actually helpful!

We can help you with

Getting brand recognition

Providing uniforms to your staff ensures a consistent high-quality image and that your name gets seen everywhere.

Black Fish makes uniforms for many businesses in Whistler and the Sea to Sky. 

We use the latest equipment to clearly present your logo and designs in screen print, embroidery or custom labels and patches.

Selling branded merch

If you own a coffee shop, rental store, restaurant, bar, club or tourist attraction, then you need to consider selling occasional branded merchandise to your customers.  Its convenient for them and gets your name seen around town.   

Black Fish Clothing make the merch for dozens of local stores – caps, toques, t-shirts and hoodies – embroidered or screen printed with logos.

Promotional events

From charity fundraisers to big commercial events, printed and embroidered clothing ensures that key names get seen, caught on video and shared on social media.   

From small parties to promotional events in bars to sporting events, national tournaments and music festivals, our clothing gets you and your sponsors noticed.

Credit : Bass Coast Festival

We customise clothing from leading general manufacturers including

and regularly customise mountain wear from

We customise clothing from leading general manufacturers including

and customise mountain wear from