Direct to garment printing, also known as DTG printing or digital direct to garment printing is a process of printing direct on to textiles and garments using specialized or modified ink jet technology.

BlackFish Clothing uses the latest Brother garments printers.   These have 8 tanks of specialised colored inks  (cyan, magento, yellow and multiple blacks and white) which are applied to the textile directly by the print head and are absorbed by the garment's fibers.  Much like a much larger version of a domestic ink-jet printer.  The colors are 'fixed' using a heat process and once done they are permanent and the garments are hard wearing and washable.

DTG can handle single color prints, multi-color prints and even photographic quality half-tones.

Printing on dark colored backgrounds is harder but still possible using a pre-treatment process to get the lighter inks to pop.


A primary advantage of DTG printing is the lack of set-up costs.    The image is sent directly from computer to printer.  This makes the process quicker than screen printing. 

Digital printing technologies are non-contact, meaning that media is printed on without hand contact, allowing for a more precise image. This prevents the small image distortion that make take place in screen printing.

The comparative disadvantage of DTG is the ink cost. 

For this reason, we normally use our DTG printers for specialist products or for short production runs.  They are also great for personalised garments where each item is different with a name or number on it.

About Blackfish Clothing

Blackfish is based in Whistler and produces short run customised clothing.  We are unique in having silk screen printing, direct to garment, and embroidery all under one roof.